Founded in 2024 by Clare Jasnowski and Michelle Karlebach, byClarel (a blend of the co-founders’ names) was born from a shared passion for nature, self-care, and holistic healing. What began as personal experimentation with natural remedies evolved into a woman-owned small business dedicated to sharing that knowledge with others.
With a deep commitment to sustainability, byClarel is crafted to support both the planet and the people who call it home. Clare and Michelle’s love for animals, spirituality, and soul-nurturing practices infuses every product, ensuring that each creation fosters both physical and emotional well-being.
Beyond work with byClarel, Clare is a tarot reader and certified yoga instructor, intertwining body and soul healing into her daily life. Cultivating an extensive background in animal-care, customer support, and information technology, Clare finds joy in helping others through her devotion to service. Michelle is a certified international sound healer with over a decade of experience in plant medicine, as well as a lifelong facilitator for horse rescue and rehabilitation. Her deep connection with animals and holistic healing has shaped her approach to wellness, blending nature’s wisdom with compassionate care.When they’re not blending herbal remedies, you can often find them hiking through Oregon’s lush landscapes, paddle-boarding on sunny days, and exploring new ways to cultivate balance and well-being.
Our Story
find wellness within
When we think of beauty and wellness products, the focus often falls on outward appearance. Find Wellness Within is an invitation to embrace a deeper reflection of self—nurturing inner beauty and spirit just as much as the outer. The products we use in our skincare and wellness routines influence more than just our skin; they shape our emotional well-being. Where were the ingredients cultivated? How sustainable is the packaging? These are the guiding questions at the heart of byClarel’s research and experimentation. We focus not only on what creates a positive physical reaction but also on what leaves a lasting imprint of happiness on your soul.
As you explore and integrate byClarel into your routine, we encourage you to tend to your emotional and spiritual well-being as much as your physical self. Our products, crafted with all-natural and sustainable ingredients, are not only kind to your skin but also to the planet. Let self-care be a ritual of reflection: as you cleanse your face, acknowledge the beauty within you; while dusting dry shampoo into your hair, honor the wisdom you’ve gained; when soothing physical discomfort, extend that same care and compassion to the tender spaces of your soul.
As byClarel continues to grow, we will incorporate suggestions for personal ritual practices—offering ways to deepen the connection between your physical self-care routines and your spiritual well-being. Self-care is more than a routine; it’s a sacred act of honoring yourself.
This is what makes byClarel unique—it's not just about looking good, but about feeling whole.
